There’s nothing more counterproductive than to spend money on leads who don’t convert: they create more work for your sales team and don’t generate revenue.
Onyx tracks everything from your ad accounts, and ties that information to the individual prospects. It’s one thing to generate 2000 leads a month, but are they buying? If so, for how much? How long does it take? What are they looking for?
With Onyx, you can know exactly which ad a customer clicked-on, where they were when they clicked it, how much you paid for his/her click, what they were looking for at that time, what they ended up buying, how many models they looked at, which ones, and how much that sale has cost you from start to finish.